The 'new Messi': how Bojan Krkic handled the pressure of the tag no-one wants

This is the third story in a series of reports from the Sports Tomorrow Congress. You can read the first piece, examining the effectiveness of cognitive training, here, and the second article, covering the Dutch national team’s ‘return from concussion’ protocol, here.

Bojan Krkic’s eyes seem to glaze over. Perhaps the recently-retired Spanish footballer,…